Image: CDC
The CDC confirms its success with its first advertising campaign in 2014 with “ More than 1.8 million smokers attempted to quit smoking because of the nine-week-long 2014 Tips From Former Smokers ( Tips ) campaign. An estimated 104,000 Americans quit smoking for good as a result of the 2014 campaign. The survey results are published in the March 24 release of the journal Preventing Chronic Disease.” This advertisement showed many ex smokers, and what and how smoking has impacted their lives, from having to breathe out of their throat, to being paralyzed from the neck down for the rest of their life.
Since then, they have had many more campaigns like the very popular 1-800-QUIT-NOW advertisement which was all over the place, including super bowls and other very popular tv channels. They were so popular that “About 80 percent of U.S. adult cigarette smokers who were surveyed reported seeing at least one television ad” during this time.
Since then, they have had many more campaigns like the very popular 1-800-QUIT-NOW advertisement which was all over the place, including super bowls and other very popular tv channels. They were so popular that “About 80 percent of U.S. adult cigarette smokers who were surveyed reported seeing at least one television ad” during this time.
To stop people from starting, the CDC has started many different campaigns in the past 2 years to stop teenagers. As said by the American Cancer society, “nearly 9 out of 10 adult smokers started before age 18, and nearly all started by age 26. The report estimates that about 3 out of 4 high school smokers will become adult smokers – even if they intend to quit in a few years.” This is a good strategy, to stop cigarette companies at the roots-the young teens.
Future Research Question:
Future Research Question: