Thursday, October 26, 2017

Supreme Expanding



NewYorker.com

Supreme is a very large company. In fact, the owner just sold half of his shares for 500 million. Giving the company a net worth of about 1 billion dollars. Supreme has few stores because they want the products to be limited but have plans to put in a few more. So far Supreme Has stores in the U.S., China, Japan, and England. Surprisingly, Japan is the most popular place for Supreme. It is so popular they have the “Piss Face Zip-Up, which costs a hundred and thirty-eight dollars, is sold out in blue in Japan, where it costs two hundred and fifty-eight dollars and thirty cents” (NewYorker.com). Japan is the leader in Supreme wear so they can price up and get away with it. Buying & re-selling Supreme clothing & accessories would be effective because their are very limited number of stores and limited quantities that they sell online; therefore the prices for these goods are very high.
This trend of wearing Supreme has gone as far as opening little thrift shops solely dedicated to Supreme Wear. In China, a undercover store has popped up tacking in “seven figures a year for the last two years.” The store is so undercover the owner does not want to be shown or known to anyone. The owner of the undercover store pays kids to stand in line for hours at the real Supreme store and tells them what to buy. He pays each kids 50 to 100 dollars a day. Then he will get the items and still profit heavily on the most hyped items. While it may seem a bit extreme his tactics have worked and have brought in millions of dollars a year.
Peter, a very intelligent businessman “now operates stores in London, Los Angeles, and six in Japan.” His success comes from Supreme and has hustled ever since. He works closely with other major sellers and is always in constant communication. Unlike the typical re-seller, he has taken this to an extreme. He treats this like a real job and has meetings with other sellers for prices. This has become a huge deal to many people and because of it Peter, the owner, has been getting stable income for the past few years.

What are other types of goods that people can re-sell at a profit? Phones? Electronics? Clothing?

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